INTRASOFT TECHNOLOGIES LTD (ISFT) Scrip Code : 533181 BB CODE: ITECH

INTRASOFT TECHNOLOGIES LTD (ISFT) Scrip Code : 533181 BB CODE: ITECH

CMP: 271.90 (As on 05 Mar 15) Mkt. Cap. Full (Cr.): 400.55

IntraSoft Technologies Limited is in the business of providing back ended IT Enabled Services to its subsidiary companies.

Milestones

2014    123Stores ranked #499 in the 2014 Internet Retailer rankings and, Ranked #1,641 in the 2014 Inc. 5,000 rankings

2013    123Stores signed on 1,000th Brand, Ranked #672 in the 2013 Internet Retailer rankings and, Ecommerce revenue crossed $20 million

2012    123Stores shipped 250,000th Order and, Ecommerce revenue crossed $10 million

2011    123Stores signed on 100th Brand

2010    IPO oversubscribed by 19 times

2009    Launched Ecommerce Operations “123Stores”

2007    123Greetings.com was ranked 2nd amongst the top 10 gaining properties by ComScore. Series A funding received from Intel Capital

2006    123Greetings.com was ranked 2nd fastest growing website in accordance with increase in            unique users by Alexa.com.

1999    Launched “123Greetings.com”.

Subsidiaries:

  • Com, Inc, The subsidiary of the company, 123Greetings.com, Inc. was incorporated on May 27, 1999. It owns the website and carries out marketing and sale of advertisement space on the company website to its advertisers in North America.
  • One Two Three Greetings (India) Private Limited, The subsidiary of the company, One Two Three Greetings (India) Private Limited was incorporated on January 31, 2007. It carries out marketing and sale of advertisement space on the company website to Indian advertisers.
  • 123 Greetings (Singapore) Pte Limited, The subsidiary of the company, 123 Greetings (Singapore) Pte Limited was incorporated on April 12, 2007. It carries out marketing and sale of advertisement space on the company website to its advertisers in Asia.

Our E-commerce subsidiary www.123stores.com focuses on the US Online Retail market and in 2013 was ranked as the 499th largest Internet Retailer in USA as well as the 42nd fastest growing Internet Retailer by Internet Retailer Magazine.

We sell approximately 150,000 products from over 1,200 brands on the Internet under the brand name “123Stores”. The E-Commerce Portal offers customers direct access to a vast selection of products, superior customer service, convenience of fast delivery and low affordable prices. We have strategic partnerships with Amazon.com & Ebay.com and others to sell its products to their customers, similar to a shop-in-shop format.

Our E-greetings subsidiary www.123greetings.com is the world’s leading online destination for human expressions reaching 95 million visitors annually. Its offering of over 42,000 ecards across multiple languages covers a mix of 3,000 seasonal & everyday categories. Its presence is ubiquitous with its Mobile App, Mobile Website and Facebook App catering to users on mobile and social media respectively. Its Connect feature is a relationship management tool enabling users to actively manage their expressions to both personal and professional contacts. It also operates 123Greetings Studio, a unique platform for artists, to upload and monetize their own ecards.

The Company went public in 2010 and is listed on the National Stock Exchange of India (NSE) and the Bombay Stock Exchange (BSE).

Our Story

How we started

Our founders – Arvind & Sharad Kajaria – had a vision of leveraging the internet to bridge the gap between human relationships by adapting all forms of human expressions onto a digital platform. This led to the launch of “123Greetings.com” and in a very short time, the website catapulted into the 2nd largest e-greetings provider on the Internet. The website offers over 42,000 free cards across 3,000 seasonal and everyday categories. Free for users, the website generates revenue through advertising and marketing campaigns of large consumer brands from across the globe.

Investment by Intel Capital

In 2007, Intel Capital invested in Intrasoft with a view to help the Company with its growth plans.

Initial Public Offering oversubscribed 19 times..

In 2010, IntraSoft went public on the National Stock Exchange of India (NSE) and the Bombay Stock Exchange (BSE). The company raised Rs. 53.65 crores.

The idea of Online Retail

IntraSoft entered into the world of online retail as a natural progression as we moved up the value chain by providing our visitors with an option to send gifts to their loved ones. In a very short span, we were able to generate revenues far in excess of our advertising from online retail sales and this led us to partner with brands to offer their products online and eventually transform into a full-fledged online retailer, under the brand name “123Stores”.

The way forward …………

With partnerships with Amazon.com, (Nasdaq:AMZN) and Ebay.com Inc. (Nasdaq:EBAY), we are poised for phenomenal growth in our ecommerce venture given the fact that online retail is growing 3 times faster than traditional retail, and customers increasingly prefer to shop online due to universal selection, superior customer experience and minimal delivery timelines.

We sell 150,000 products from over 1,200 brands across the US on 6 large marketplaces along with our own site. Our efficiency to manage large volumes stems from our scalable in-house technology platform that leads to decreased costs & quicker processing timelines.

With the impending launch of our site in partnership with Alibaba in the US and expansion into the Canadian market, we look forward to building our business to create an ultimate customer experience.

 

  • Shareholding of Promoter and Promoter Group
Sr No Name of the Shareholder No. of Shares Held As a % of grand Total
1 Arvind Kajaria 28,00,014 19.01
2 Sharad Kajaria 28,00,000 19.01
3 Arvind Kajaria & Sharad Kajaria 17,50,000 11.88
4 Padma Kajaria 14,00,000 9.50
Total 87,50,014 59.40
  • Holding more than 1% of the total number of shares
Sr No Name of the Shareholder No. of Shares Held As a % of grand Total
1 Intel Capital (Mauritius) Ltd 1797635 12.20
2 Finotex Vinimoy Pvt Ltd 500000 3.39
3 Lokvani Engineering Pvt Ltd 383013 2.60
4 SSL Consolidated Ltd 250000 1.70
5 Mini Builders Pvt Ltd 242076 1.64
6 Santosh Kumar Kejriwal Securities Pvt Ltd 196389 1.33
7 Goverdhan Exports Ltd 176317 1.20
8 Pawan Kumar Kejriwal 172140 1.17
Total 3717570 25.24

 http://www.bseindia.com/stock-share-price/intrasoft-technologies-ltd/isft/533181/

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